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Summer v3.0 |
London Dungeons
Hive designed a range of posters for London, York and Edinburgh Dungeons. We aimed to create the perfect balance between gore and live theatre by conveying a tongue-in-cheek darkness that would appeal to a family market. The campaign included 4, 6, and 48-sheet posters placed at strategic venues around London. This was concentrated at tube stations due to their dungeon-like nature.
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